Please note this website is intended for Denmark, in order to ensure compliance with local legal requirements we need to redirect you to the country you are located in.
CONTINUE
Do you know what share of people say they would refuse a kiss from a cigarette smoker?
Test your knowledge about the benefits of using IQOS compared to smoking and win an IQOS coloured cap.
Do you know what the most harmful aspect of smoking is?
Select an answer above and see what you know…
No love at first sight, but let’s go for second! Try again!
You are amazing! There’s no fire but my heart is still melting.
Do you know why it’s better to heat the tobacco with IQOS instead of burning it?
Select an answer above and see what you know…
Love the effort but try again!
You seem to love facts as much as us! On to the next.
Do you know what share of people say they would refuse a kiss from a cigarette smoker?*
Select an answer above and see what you know…
Oh! You burned that one, but not our love. Try again!
You got it! There’s no smoke, just love in the air.
Do you know the main difference between IQOS and cigarettes?
Select an answer above and see what you know…
Roses are red, violets are blue. It’s better to be smoke-free though. Try again!
We love the way you move! You made it!
DON’T FORGET! YOU GET 200 DKK OFF ON YOUR FIRST IQOS KIT WHEN YOU SUBSCRIBE TO OUR NEWSLETTER.
Just tick the box at check-out!
VOUCHER
Type in the code at check-out. FROM 08/02 - 14/02/21
Now go to the shop and select the colour you want for your IQOS! Then enter the code at check-out.
Why burning is the most harmful aspect of smoking
When a cigarette is lit, the tobacco burns at temperatures of around 600°C. This burning process generates smoke and ash; when a smoker takes a puff, the temperature rises above 800°C at the burning tip. Cigarette smoke is a complex mixture of over 6000 chemical substances, around 100 of which have been linked to smoking-related diseases by public health authorities.
BACK TO THE QUIZ
Why is heated tobacco better than cigarettes?
IQOS heats tobacco instead of burning it for a simple reason: the burning of tobacco emits high amounts of harmful chemicals. IQOS Heat Control™ Technology prevents tobacco from burning, which means it significantly reduces the number and level of harmful chemicals emitted compared to cigarette smoke.
BACK TO THE QUIZ
Heated Tobacco vapor vs smoke
IQOS’ heated tobacco vapor is less harmful than cigarette smoke. We’ve created a video to show the significant differences between smoke produced by burning tobacco in a cigarette compared to the tobacco vapor generated by heating tobacco using IQOS.
Watch the video to see more.
BACK TO THE QUIZ
How heated tobacco works
IQOS HeatControl™ Technology heats tobacco to a lower temperature (less than 350°C), ensuring that combustion does not occur. Because there is no combustion, IQOS does not produce smoke. It generates a tobacco vapor that brings you a high-quality tobacco taste experience with 95% less harmful chemicals compared to cigarettes.
Important information: It does not necessarily equal a 95% reduction in risk. IQOS is not risk-free.
* ”95% less” represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). See Important Information on IQOS.com
HOW WAS IQOS TESTED?
BACK TO THE QUIZ