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CHANGE for a better future

Trade in your last packet of cigarettes, an old IQOS or a disused e-cigarette for a discount on a new IQOS kit

I want to trade in…

My old IQOS (200 DKK extra discount)

An e-cigarette I don’t use (200 DKK extra discount)

My last packet of cigarettes (50 DKK extra discount)

I have nothing I want to recycle (no extra discount)

When you receive your new IQOS kit, simply use the box it came in and the pre-paid return sticker to send us your old device or last packet of cigarettes.

BUY

IQOS 2.4 PLUS
VALUE 499 DKK
2 COLORS

BUY

IQOS 3 DUO
VALUE 779 DKK
5 COLORS

BUY

IQOS 3 MULTI
VALUE 699 DKK
4 COLORS

Scroll down to see the final prices of IQOS devices after your discount code has been applied.

Your discount code:

RECYCLE200

The offer is valid from the 17th to the 30th of November 2019.

Only one discount code can be redeemed per IQOS kit purchase

When you receive your new IQOS kit, simply use the box it came in and the pre-paid return sticker to send us your old device or last packet of cigarettes.

Prefer to shop offline?

You can drop off your last packet of cigarettes, old IQOS kit, or disused e-cigarette for recycling and get a voucher or buy a new IQOS at over 80 locations around Denmark.

IQOS shops
Full service

Drop off and buy IQOS
2.4 PLUS or 3 DUO

Drop off and buy
IQOS 2.4 PLUS

Drop off and
get a voucher

You’ll help us take good care

By handing in your last packet of cigarettes or your old IQOS or e-cigarette, you help us take better care of our environment by minimizing waste and littering. We will recycle as much of it as possible with our Danish recycling partners or through our own CIRCLE program.

IQOS devices are highly recyclable, and we have our own recycling hub for Europe to ensure we take good care of the entire process and that each component gets treated correctly.

Taking steps towards a better future

We constantly work to improve IQOS, both by improving the design, the technology, and the packaging. For example, we have reduced our use of plastic in the IQOS device packaging by 93% - using wood pulp instead of plastic.

30 DAYS FOR YOU TO DECIDE

What if there is a better way for you as an adult smoker to enjoy real tobacco? What if IQOS is a game-changer for you?

We believe in IQOS enough to let its benefits speak for themselves. That is why we offer you a money-back guarantee. If you are not satisfied with your IQOS after 30 days of use, you can return it and get a full refund. As simple as that.

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